Saatchi & Saatchi Switzerland wins Lion and EuroEffie for Otrivin

21 SEP 2010

Saatchi & Saatchi Switzerland wins Lion and EuroEffie for Otrivin

Saatchi & Saatchi Switzerland has been awarded two of the most prestigious prizes in the worldwide advertising industry for its work on Otrivin nasal spray. The ‘Senses’ radio campaign was awarded a Bronze Lion at the Cannes Advertising festival, the mecca of global advertising. This was followed this week by an EuroEffie win, in recognition for the efficacy of its ‘Tissue Overload’ campaign, also on Otrivin in Europe, making it the first ever Swiss agency to win an EuroEffie.

Winning a Lion and an EuroEffie is the crowning achievement of a fruitful cooperation of the agency and the Otrivin team, a brand that the agency has been handling on a global level, for four years now.

Last year already, the ‘Senses’ radio campaign had been rewarded with Bronze at Eurobest and as ‘best ad by new advertiser’ at the Radio Advertising Awards in the United Kingdom.

“This is proof beyond doubt that our work is being recognized on an international level,” said Pedro Simko, Chairman of Saatchi & Saatchi Switzerland, and member of Saatchi & Saatchi’s Worldwide Executive Board. “Saatchi & Saatchi Switzerland is the only Swiss agency that is exporting work on a global level, the creativity and effectiveness of which cannot be doubted.”