Strong showing on Bestadsontv

01 JUN 2011

For the second time in three weeks, Saatchi & Saatchi, Switzerland has had a strong showing on the global communications blog, bestadsontv.com, in their weekly judging of the best communications ideas in the world.

This week the agency's new interactive work for Voltaren, a digital ambient idea for Lamisil along with a powerful outdoor/ambient idea for Otrivin was lauded by this week's judge, Kash Shree of SS+K in New York.

For Voltaren, the innovative the-body-language.com made it into the best of interactive category, whilst a quirky idea for Otrivin to promote the thought of less tissues, more trees was recognised in the outdoor category. However, it was pipped to the post by the Lamisil project, which featured an interactive projection on the floor of a shopping centre in London - rated as the best of class in outdoor.

All the work, along with the comments from the judge, is on bestadsontv.com